Showing posts with label conference. Show all posts
Showing posts with label conference. Show all posts

Monday, February 08, 2016

Animated Graphics: Three Corners



It’s the day of a big conference and your company is hosting the event. The hall is packed and buzzing with attendees, all having their own conversations. But none of them seem to be focused on the topic at hand. What do you do?

This short, graphics-based video is an example of the kind of solution EVP provided for Three Corners. It’s designed to be projected onto large screens, and works by subtly reminding viewers of why they’re present. The video may be simple, but the dynamic of color and movement does a lot to draw the focus of an attendee.

But animated graphics can serve other purposes as well. For a company who might already produce their own video work, a handsome graphics display can re-enforce their brand identity with a corporate logo. They can also help get across important talking points or itinerary for meetings and conferences. It's a format which can be uniquely shaped to fit different needs. 

Whether your needs are large or small, EVP delivers graphic content that will enhance your concept.


Production Assistant

Friday, March 30, 2012

Video - 3 ways

I admit it, I'm a Food Network junkie. Doesn't it seem that every aspiring chef has to make something "3 ways"? Shrimp Three Ways. Potatoes Three Ways. Rocky Mountain Oysters Three Ways. Ok. I'll stop there.

When thinking about how you can use Video in the Trade Show, Expo & Conference industry, "3 ways" just seemed to work. So, for your dining pleasure this evening, let me tell you about our menu.

Appetizer - Marinated Pre-Event Marketing

This delicious dish is flavored with a combination of planning and design prior to being carefully crafted months before the show. The video element can include interviews with key personnel, dynamic graphics and a storyline that will drive attendees, exhibitors and sponsors to your event. With a release date of 8 weeks before your event, and a reminder release at 4 and 2 weeks prior to the big day, your target audience will be sure to understand all of the key benefits of attending your conference, trade show or expo!

Main Course - Display Video Du Jour

The video of the day is the centerpiece of your event or trade show booth! Whether you are the organizer planning the big key note presentation or a sponsor looking to jazz up your booth, this video will be the highlight of your customer's experience with you. Honor a key person, educate the consumer or tell your company's story with dynamic graphics, interviews, professional voice-over and more. 

Dessert - Highlights Flambé

After the event, be sure to dazzle attendees with this hot dish - complete with testimonials, highlights from the event and all of the excitement from the day! This will not only keep your organization in the front of your customer's mind, but will also encourage other potential customers to come out for your next big event. A highlight video is a key component of a successful video marketing campaign. Re-purpose this video next year as your appetizer & use it for Pre-Event Marketing!

Darcie King
E Video Productions
www.evideoproductions.net
darcie@evideoproductions.net
@evpdarcie
Facebook - evideoproductions
YouTube - evideopr

Thursday, January 26, 2012

Turn Off The Dark, but leave the video!

If you have not seen Spiderman: Turn Off The Dark on Broadway yet, what are you waiting for? For a life-long Broadway fan that has seen many shows over the years, I must say this was one of the most unique! It took traditional Broadway and pumped it up with U2's pounding music, amazing acrobatics, and of course, what caught my eye - amazingly choreographed video screens. As I watched the fabulous animations and graphics fly across the screens, I was immediately impressed by the production quality, but who would expect anything less from the Great White Way? But when I realized how the floor to ceiling screens were gliding across the floor, switching places with each other in a perfectly timed choreographed routine while the images remained in the correct order to show the full panoramic scene, I began thinking about the time and skill involved in creating this masterpiece. All this time, my 7 year old sat, mouth agape, mesmerized by his hero flying through the air, defeating the Green Goblin.

So this show has me thinking, what other ways  can we use video to enhance our every day activities? You might not be directing a show of Broadway caliber, but what about your company's annual dinner? Or perhaps, a local talent showcase? A trade show, conference or expo is a terrific opportunity to use video in unconventional ways! Your budget might not include choreographed, floor to ceiling video panels, but a creatively shot & edited video shown on a large flat screen TV might achieve the same affect for your audience. Try thinking outside the box when it comes to planning your next event. Think about how you can use video in a non-traditional way to deliver your message to your audience.